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Rating
Design: 9.5/10
Prior Reviews: 8.5/10
Quality: 8/10
Suitability to Activity: 8.5/10
FJALLRAVEN, to us, is if the feeling of content was personified, the feeling of just being at peace and enjoying the moment, feeling the air and people around you and just letting it sink in. FJALLRAVEN is a swedish brand that is designed for first and foremost, an active experience lifestyle but it's also designed also to be stylish and fashionable. We think FJALLRAVEN is a casualwear outdoor sports activewear, long words we know, but it's the most accurate description that we could think of that would do the brand and you, the customers, justice. We personally think their Räven Lite Jacket looks fantastic, looking fashionably stylish and functionally versatile, if you've got one, let us know about your experience with the jacket. In our opinion, we felt that FJALLRAVEN doesn't necesarrily try to crank up the difficulty on every outdoors journey - some brands are specifically built for the challenge - because sometimes the outdoors journey doesn't have to be difficult or strenuous, sometimes you just want to see the blessings of nature, see the leaves fall, lakes ripple and watch the seasons slowly but majestically change. We recommend this brand for the ones trying to have a good time in nature, the ones that just want to take a stroll, casual walks and do light explorations with some of your family and closest friends. To enjoy the serenity that nature brings to your life, while also looking elegant and trendy.

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ABOUT US
Functional, durable, timeless

Hailing from the small town of Örnsköldsvik in Sweden, a place where mountains and forest meet the sea, Fjällräven is an outdoor clothing and equipment company that’s committed to making nature more accessible. In true Swedish style, we focus on simplicity and practicality, and we have the utmost respect for the environment.

This is what we do:
Develop functional, durable and timeless outdoor gear
Act responsibly towards nature, animals and people
Inspire and develop interest in outdoor life


“We’ve been trekking for more than 50 years; I hope we never get there."

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- FJALLRAVEN Website
Fun fact: The British fashion of wearing hats was started by Queen Elizabeth I. In 1571, she decreed that everyone over the age of 7 had to wear hats.
Fun fact: Nike was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory.
Fun fact: Streetwear is actually quite a common term in the modern fashion world. It refers to a distinctive style of street fashion, which has its roots in Californian and skate culture, but also encompasses elements of hip-hop fashion, modern high fashion and haute couture.
Fun fact: For a time, South Korea had an actual fashion police division. During the 1970s, police would measure the length of women’s miniskirts; if they were too short, women could be fined or arrested.
Fun fact: Coco Chanel designed the signature “Chanel Suit” in the 1920s, and often wore it paired with a short-cropped haircut. The suit was widely criticized at the time, but the suit was re-debuted in 1954, when it became a massive hit.
Fun fact: In the 1670s, King Louis XIV of France popularized high heels for men. He favored shoes that had soles and heels dyed red because red dye was expensive at that time.
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