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Rating
Design: 9/10
Prior Reviews: 9.5/10
Quality: 9.5/10
Suitability to Activity: 10/10
TRIPLE AUGHT DESIGN is a very rough and tough, hard as nails brand that is based off and inpisred by aspects of the military. Their designs are rugged, serious and there's a certain air of stern-ness to them that you would usually only find in very disciplined, well-trained facilities (i.e the military) Their gear speaks of survival and endurance, to not necesarrily enjoy and immerse yourself with nature but rather to survive, be unyielding and unbending towards whatever challenges that nature may throw at you, which is certainly an attitude that we understand, nature can be harsh on its' angriest days, sometimes it's not all sunshine and rainbows when you're stepping out - a reality that you should never forget. Another important detail is that the gears are made with top quality materials and assembled in the United States of America, so you can trust the gear to be functioning at its peak whenever you require it to. We personally love their Stealth Hoodies, it has enough pockets to fit our entire breakfast, lunch and dinner without any problem, while also doing all the basic things that a top-notch high-grade jacket is supposed to do - keep you warm, let you move efficiently, protecting you. We recommend this brand for ardent long-time explorers, adventurers and voyagers who want something that is very high quality, for a bit of a dip in the piggy, and is aesthetically a little bit more serious, and combative in a way, where nature is not your friend, it's a foe that you must conquer.

"

OUR MISSION :
“To Inspire our community to live more adventurous lives through legendary product and experiences.”

Whether on your toughest excursions or in your everyday adventures, we know that exceptional quality and engineered functionality will help you succeed.

We make gear and apparel for capable people.

WHO WE ARE :
Triple Aught Design is a small, employee owned, American company making a splash in a market traditionally filled with $100+ million dollar mega brands.

We make high quality gear and apparel in the USA, purpose built for the capable individual. Our warehouse, factories, and HQ offices are based in the San Francisco, CA region. Our design and marketing offices are based in Boulder, CO region.

We employ about 25 full time employees and are responsible for another 100-200 American jobs through our contract workers.

95% OF WHAT WE MAKE AND DELIVER INTO THE MARKET IS MADE IN USA.
MADE IN USA :
LESS THAN 3% OF THE CLOTHING AMERICANS BUY ARE ACTUALLY ‘MADE IN USA.’

"Made in USA" is a label protected by the Federal Trade Commission. In order for an item to be called such, the item must be made within the United States' borders from "all or virtually all" American parts.

While a pair of Force 10’s might be Made In USA by TAD, there are dozens of American companies that benefit from the commerce of the product. From the Ripstop fabric, thread, D-rings, webbing, zippers, and cordage. All are products other companies specialize in manufacturing that we use in our finished products.

Focusing on Made In USA helps strengthen that connection of American companies. When you buy Made In USA products, you aren’t just helping the American company selling the product, you are helping the other American companies that supply the raw materials. This boosts jobs, which boosts our economy, and circulates that currency within our own communities. Not to mention, makes us (as a Country) less dependent on others and more self reliant.

HOW IT WORKS :
Because we produce in small batches we tend to sell out of products in particular sizes and colors on a frequent basis.

However, because we produce in small batches, we can get a restock into the market quickly (if demand is there.)

WE RESTOCK EVERY FRIDAY AT 0900 PACIFIC
We announce what is restocking via our Newsletter. It is the best way to know what is happening and what is available.

We gauge demand based on how fast items sell, your comments and emails, and how many restock notification sign ups we get for products.

In an age of Amazon and getting an item you want the very next day, we understand this can be a frustrating experience. However, we promise the hunt is a worthy pursuit and our team does their best to make it an engaging and fun experience to shop with us. This process is always getting better as we grow and scale. Lastly, this makes ownership of a Triple Aught Design product truly special. You are not 1 of a million owners. You are 1 of a few 100 or thousand owners. We take great pride in that and you should too. In a world of more of the same products over and over, we are honored to be different. When you see someone else wearing TAD you know you are among good company, not just another average consumer.

MISSION CAPABLE
In the military, teams and equipment are deemed mission capable when they are ready to perform any operation within their scope. Wherever your missions take you, we know that you depend on our gear to help you achieve your objectives and get you home safely. We take that responsibility seriously.

TRIPLE AUGHT
Engineers and machinists use 000 (triple aught) as shorthand for a thousandth of an inch, which has been the high standard of precision tolerance for over a century. Inspired by that ideal, we apply thorough design, high attention to detail, and strict tolerances to ensure our products meet your most rigorous needs.

"

- TRIPLE AUGHT DESIGN Website
Fun fact: The British fashion of wearing hats was started by Queen Elizabeth I. In 1571, she decreed that everyone over the age of 7 had to wear hats.
Fun fact: Nike was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory.
Fun fact: Streetwear is actually quite a common term in the modern fashion world. It refers to a distinctive style of street fashion, which has its roots in Californian and skate culture, but also encompasses elements of hip-hop fashion, modern high fashion and haute couture.
Fun fact: For a time, South Korea had an actual fashion police division. During the 1970s, police would measure the length of women’s miniskirts; if they were too short, women could be fined or arrested.
Fun fact: Coco Chanel designed the signature “Chanel Suit” in the 1920s, and often wore it paired with a short-cropped haircut. The suit was widely criticized at the time, but the suit was re-debuted in 1954, when it became a massive hit.
Fun fact: In the 1670s, King Louis XIV of France popularized high heels for men. He favored shoes that had soles and heels dyed red because red dye was expensive at that time.
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